New era Coles store planned for Brisbane’s upmarket suburb

‘Coles Local’ supermarkets that offer a gelato stand, a fresh pasta bar and a fancy dog treat station, will soon be open for business in Queensland’s capital city following its success in Melbourne and Sydney.

According to Brisbane Development, an application has been lodged for a new format ‘Coles Local’ retail store in an inner-city Brisbane suburb.

The store is proposed to be on the corner of Swann Road and Moggill Road in Taringa, Brisbane.

The development planner, Urbis said the proposal involves the development of a new supermarket and liquor store on the site with a basement level of car parking below.

According to the plans, the materiality selected for the development includes red bricks, tiles, full-height glazing, and metal sheeting; with the architectural intent to differentiate the proposed development from a typical ‘big box’ supermarket.

‘Coles Local’ is dubbed as an innovative supermarket, appealing to shoppers after both convenient and sustainable supply.

The supermarket chain first launched its Coles Local range in the Melbourne suburb of Surrey Hills in 2018.

Coles Local stores are now in operation in  Sydney’s Rose Bay and in Melbourne’s Hawthorn with two more in the city.

The award-winning Coles Local Glenferrie in Melbourne’s Hawthorn, has thrown a lifeline to Victorian food suppliers struggling with the impact of COVID-19. The product range, selected to match the needs of local shoppers, includes offerings from 80 speciality local growers, bakers, producers and cafés.

Steven Cain, Coles Group CEO said the Coles Local stores are designed to offer locals the most convenient end-to-end shopping experience possible. 

“The smaller Coles Local format is designed to inspire customers and provide quality food through an in-store experience specifically tailored to the local community,” he said. 

The expanded convenience offering at Hawthorn includes an extensive vegan and vegetarian range, Japanese mochi ice cream, a pet treats bar, self-serve barista-quality coffee from DC coffee roasters, a cinema-style candy bar and more than 350 lunch and dinner options that customers can prepare in 30 minutes or less.

The first Coles Local store in New South Wales opened on May 19 this year. Coles conducted wide research into the Rose Bay community in Sydney, finding they are more than twice as likely to choose premium, high quality products than the average Australian shopper, and overwhelmingly value fresh and healthy solutions at mealtimes.

“Customers want us to make their lives easier, and this store offers our customers the convenience of a supermarket with the range of a specialty store,” Steven said.

Coles Local Rose Bay will champion sustainability, with team member uniforms made from 65 per cent recycled bottles, trolleys made partly from recycled plastic and free reclaimed customer carry boxes as an alternative to bags.

Coles Local was voted as one of the top 30 food retail stores worldwide to visit in 2020.

“We are committed to making a positive difference to the communities in which we operate, and our Rose Bay store helps us to support these small local producers in these difficult times,” Steven said.

The development application for Coles Local project in Taringa is now under review by the Brisbane City Council’s Planning & Development department.

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