Linde helps Paramount Liquor keep warehouse costs down

Privately owned on-premises liquor wholesaler, Paramount Liquor, has made large-scale use of refurbished Linde Material Handling forklifts to help minimise costs in a highly competitive industry.
The family company competes successfully in a market contested by major local and overseas players.
Paramount Liquor founder Mark Rowe has seen plenty of competitors in the on-premises wholesale liquor business fail over the last three decades, but his business has succeeded and expanded.
One of the key decisions Mark has made in the last 18 months has been to rely on refurbished Linde forklifts and reach trucks. The business now has 30 of them at its Melbourne and Sydney warehouses.
“We don’t lease anything,” says Mark. “We own everything we’ve got, including buildings.
“My experience has been that maintenance costs on the used Linde equipment we run still come in below what our outgoings would be to purchase or lease new equipment.”
Mark adds that the company constantly adapts to the marketplace in order to outperform its competitors. “As a family company Paramount Liquor has the advantage of rapid decision-making – the buck stops with me,” he says.
“I always strive to reduce my costs so if I am offered a good deal on refurbished equipment, as I always have been with Linde, I’ll go for it.”
Paramount Liquor has built its reputation on a commitment to service and reliability, so looks for those characteristics in its own suppliers, Mark explains.
“We have a good relationship with Linde,” he adds. “They understand our business and provide us with refurbished forklifts capable of handling the workload we place on them. Given their reliability and quality in our circumstances, we consider that we get best possible value by purchasing refurbished equipment.”
Paramount Liquor purchases used Linde forklifts under 10 years old, and generally with around 6,000 to 8,000 hours on the hour meter. Often, the refurbishment process includes provision of a new battery.
The company’s 16,000sqm Melbourne warehouse runs a mixture of 30 Linde electric forklifts and reach trucks operating at high tempo in a wide-aisle environment, with racking up to nine metres high. A smaller Sydney warehouse also runs used Linde equipment.
Refurbished Linde trucks stack up
“Our demands are very straightforward,” says Mike. “We look for good reliability and equipment that is easy to use. We are always busy, but we work around the clock four days per week. At those times, we use opportunity charging and we have never had a problem with our Linde trucks running out of charge.
“Over the years, we have looked at other forklift brands, but we’ve never had reason to change since switching to Linde. They suit our purposes. We keep each of them until they reach the point that they are no longer worth repairing.”
Mak adds that the company has a strong relation with Linde. “Whenever we need equipment I call Linde,” he says. “They’ve come to know our business, know what we want and have always been able to source it for us. When we have had need to call Linde technicians they have appeared promptly.”
Linde notes that it manages its relationship with Paramount Liquor not simply in an order-taking role, but by anticipating and understanding Paramount’s needs and by offering solutions that give the expanding wholesaler the power to choose Linde products that will suit it best.

Find out more about Linde pre-owned forklift solutions.

Refurbished Linde forklift is a pools winner

Queensland company Shipping Container Pools proves the benefits of recycling and re-use right down to the certified refurbished Linde forklift at the heart of its operations.
Millions of Australians saw the company’s approach demonstrated when TV program The Block featured one of its above-ground pools made from a repurposed shipping container.
That marked the current high point for a family business that began as a joint project when Johannes Roux combined his pool building experience with architecture student son Jonavan’s exploration of shipping containers as building elements.
“We’ve moved to larger premises three times and our output has grown from one shipping container pool per fortnight to now dispatching seven each week,” says Jonavan Roux, explaining how the Linde forklift became an essential asset for the business.
Saving time on a budget
“We began with an old 2.5-tonne used forklift and a tilt-tray truck to handle the shipping containers we convert,” says Jonavan. “Now we are using a gantry crane and a refurbished Linde H70D 396 seven-tonne diesel forklift at our Coolum Beach factory.
“The original method took a day per container, but now with our Linde forklift, one man can accomplish what we need to do in ten minutes, including lowering the access stairs and fibreglass shells into positions.”
Shipping Container Pools contacted Linde with a view to acquiring a used forklift with 2.4-metre tynes and seven-tonne lift capacity after observing a neighbouring business’s successful use of Linde equipment.
Certified refurbished quality
The company took delivery of the Linde seven-tonne diesel forklift sourced from the Silver level of Linde’s Certified Refurbished Forklift program. Its condition was covered by comprehensive pre-delivery preparation including forklift mast, carriage and hydraulics tested to forklift manufacturer’s specification, steer axle checked and set to forklift manufacturer’s specification, hour-meter function tested and a complete repaint to the forklift’s original colours.
The full forklift truck history was made available and the truck was also covered by a warranty of six months or 500 hours parts and labour.
“The Linde has been in service with us for nine months,” Jonavan says. “It is a perfect fit for our growing business. Obviously the purchase price was attractive, but it also has all the capability that we need. It is in use every day, constantly running up and down the production area and it has never let us down.
Engineered for durability and performance
Standard features of the Linde H70D 396 seven-tonne diesel forklift that contribute to its popularity, whether new or refurbished, include hydrostatic drive, the Linde Protector Frame with an enclosed, robot-welded chassis for maximum durability and protection of components.
Linde twin drive pedals create fast and smooth travel direction changes without constantly moving feet from one pedal to the other and short pedal travel eliminates strain on ankles or legs. Mini levers for all mast functions are mounted on an adjustable armrest allowing precise and effortless fingertip control of all hydraulic functions for safe, efficient load handling.
The Linde Truck Control system creates high reliability resulting from duplicated monitoring systems and automatic control of engine speed determined by the load carried. It is enclosed in sealed modules for protection against dust and dirt.
First impressions prove correct
“We couldn’t believe it when it arrived from Linde,” says Jonavan. “It looked completely new throughout, and not just the paintwork. The handover was very professional and so we could put it to work immediately.
“Various operators get onto it throughout the day. They all love it and have commented on how good it is in areas such as the controls and the drive system.
“We see this as an investment which will serve us well for several years to come. At the rate we are growing we are probably going to need a similar one from Linde within the next year. Based on our experience we believe it has been a bargain.”

Linde Material Handling realigns product offering

Linde Material Handling Australia has introduced a new approach to categorising and presenting its solutions, with a focus on reaching customers for whom materials handling does not represent a core element of their business.
Nino Pala, Managing Director, Linde Material Handling Australia, noted that a growing number of Linde customers do not fit within the warehousing, logistics or manufacturing space, rather they use materials handling equipment to support other business functions.
As such, the company has moved to simplify its categorisation of products.
“We’ve categorised products to make choices simpler than ever and to help us provide solutions that meet both operational and commercial requirements,” said Pala. “One look at our range will illustrate the scope and differences that [Linde equipment range] Kion is able to offer from a material-handling perspective.
“That’s why we’re now identifying and introducing models for businesses which typically have lower intensity use of their material handling equipment, as a support to their operations. As an example, think of homewares retailers, whose premises combine a showroom and an attached warehouse – a typically lower intensity forklift environment.”
To complement this new approach Linde reviewed its entire range and identified ‘Value’, ‘Performance’ and ‘Performance Plus’ characteristics and abilities.
The Value range encompasses models identified as suitable for lower-demand applications, Performance models are designed for medium-demand applications and Performance Plus models suit businesses with high-demand applications.
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“While other equipment suppliers might correctly identify a customer’s business as being a low-, medium- or high-intensity environment, our specialist consultants are experienced in digging much deeper when it comes to equipment requirements,” said Pala.
“Without doing so it is all too easy to fall into the ‘one-type-fits-all’ mistake, supplying equipment not really suited to individual roles within a fleet. Frankly that doesn’t serve the customer or supplier well in the long run.
“The starting point of our approach is to recognise that there may be a mixture of low, medium and high demand forklift capability requirements within any given fleet or workplace. Our specialists can then specify precisely the appropriate model for every role. And that applies to small businesses as well as large enterprises.”
Pala added that the new approach is possible thanks to the breadth of Linde Australia’s product range.
“Let’s face it, customers in Australia have a wide choice of material handling equipment providers,” he said. “However, from my perspective, Linde stands alone with its full suite of material-handling solutions for all customers, large and small.
“Understanding the difference between price and value is important in any decision that we make, but more so when it comes to material-handling equipment. I believe Linde also gives customers the opportunity to choose a supplier that is a leader in productivity, safety and efficiency, a company committed to providing the best service within the industry.”

Linde buys Elgas

Linde.

Linde, who has built the largest natural gas liquefaction plant in Europe, completed the full acquisition of Elgas.   

German gases and engineering group Linde has taken full control of the Australian liquefied gas company Elgas for AUD 221 million.

The full acquisition was completed as Linde bought the remaining 50 per cent shareholding from its joint venture partner AGL Energy Limited.

Elgas, a major gas supplier to forklifts, operates Australia’s largest LPG storage facility at Port Botany in Sydney. It reported sales of AUD 400 million in 2007.

Linde CEO Wolfgang Reitzle said the transaction would enable the company to strengthen its position as the leading supplier of gases in the Australian market.

“We will profit from the synergies between the LPG business and our strong industrial gases business. We can leverage the Elgas infrastructure and management to expand and improve our combined LPG businesses across Australia and New Zealand,” Dr Reitzle said.

AGL managing director Michael Fraser said that the sale was a very good outcome also for AGL. 

“This sale brings to an end a 24-year investment AGL has held in Elgas. The sale proceeds will go directly to reducing our debt and further strengthening the company’s balance sheet.

“The sale of Elgas is further evidence of AGL’s ongoing program of non-core asset disposals , which will ensure balance sheet flexibility at a time when significant new opportunities, both organic and greenfield, are emerging in Australian energy markets,” Mr Fraser said.

The Linde Group posted sales of around AUD 22 billion in 2007, with more than 50,000 employees worldwide.

In its South Pacific and Africa operating segment, it achieved sales of 1.28 billion euro in the year, with gases sales in the region increased by 11 per cent to 775 million euro.

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