Pool Systems grows with Advanta

Advanta Software, specialist software solutions provider to the 3PL and logistics markets, says its long term client Pool Systems has chosen to upgrade to Advanta’s ATLAS logistics software suite.

Pool Systems manufacture and distribute swimming pool, spa equipment, accessories and leisure products to the wholesale and retail swimming pool market.

The company’s innovative products are available to all pool and spa owners from retail pool shops and chain stores through out Australia, New Zealand, North America and Europe

Pool Systems has a history of success since entering the swimming pool distribution market in 1983. The company has grown from a small distribution company servicing the Queensland swimming pool trade into a major manufacturing organisation with sales around Australia and selected international swimming pool markets.

In October 2000, Pool Systems experienced strong business growth and developed strategic plans to expand their business into a variety of international markets.

Pool Systems acknowledged the need for a new software platform to support the future growth of the company. They did not want to be restricted by their IT system and therefore required a logistics software solution capable of supporting the increasing demands of the business.

With this concern in mind, Pool Systems decided to shop for a new software platform by evaluating the logistics software solution market.

Tom Gorman, financial controller of Pool Systems says at the time of evaluation, the company demanded a customised software solution for our unique business requirements.

“This lead to our search for an Australian logistics software provider as regular contact and ongoing support became a priority for our customised software solution requirement,” Gorman explains.

“We then analysed the functional features and benefits of the remaining Australian logistics software providers and a final decision was made.”

“Pool Systems decided to choose the BILS product provided by Advanta as the product proved to be functionally rich in comparison to its competitors and was the most suitable solution for Pool System’s business requirements.”

Since the implementation of the BILS logistics software solution from Advanta, Pool System’s has continued establishing export markets in the Middle East, South East Asia, Europe and the US pool distribution markets.

With a competitive advantage of product innovation and superior customer service, it was only a matter of time for Pool Systems to upgrade their BILS software solution to Advanta’s ATLAS logistics suite.

The suite comprises over 30 modules and covers all aspects of Supply Chain Management and Supply Chain Execution.

More specifically, Advanta Software is providing Pool Systems with modules including, warehouse management, freight management, EDI, order management, sales analysis, scan packing and purchasing.

Commenting on the upgrade, Tom Gorman says by upgrading from the BILS platform to the ATLAS platform, Pool Systems will benefit from the additional modules such as the freight management module which now comes standard with the ATLAS logistics software suite.

“The BILS system has provided excellent support for the growing business demands for Pool Systems over the past 7 years, but by upgrading to ATLAS we will have a more user friendly system and simultaneously leverage the benefits from the extensive research and development that Advanta has contributed to the ATLAS product,” he says.

Following the implementation, with the support of Advanta and the ATLAS logistics solution, Pool Systems expects to improve their customer service and continue to expand their international export business.

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