Sterling Commerce delivers again

Sterling Commerce, an AT&T Inc. subsidiary, has announced the availability of the Sterling Selling and Fulfillment Suite.

The industry’s most comprehensive solution for managing the entire inquiry-to-cash cycle in the manufacturing, retail, distribution and communications sectors, this Suite removes the barriers to successful customer and supplier interactions.

The Sterling Selling and Fulfillment Suite provides a single end-to-end view of marketing, lead management, selling, orders, inventory, delivery and supply — plus returns, repairs and settlement across the supply chain.

“The Sterling Selling and Fulfillment Suite represents an innovative approach to addressing complex problems found outside the four walls of a company — problems with meeting customer, supplier and business partner demands,” says managing director, Sterling Commerce Australia & New ZealandMichael Vulcan.

“Sterling Commerce is uniquely positioned to deliver on this solution with our expertise in integration, e-commerce, distributed order management and supply chain execution.”

“More important, our experience with more than 30,000 customers will ensure that these solutions deliver real benefits and fit today and tomorrow’s business needs,” Vulcan says.

Sterling Selling and Fulfillment Suite provides unlimited visibility and control across an organisation’s sales and fulfillment operations and enables companies to create a superior buying experience for their customers while shielding them from the complexities of the companies’ organisation, channels and supply chain.

The Selling and Fulfillment Suite simplifies the complex inquiry-to-cash cycle by delivering the applications and technology to manage any demand, across any channel, for any mix of product and services, for any supply base.

It is a unique set of applications for managing the entire process of inquiry to cash that consists of seven solutions:


eCatalog and Offer Management

Configure, Price, Quote

Order Management

Warehouse Management

Transportation Management

Supply Chain Visibility

Along with the introduction of the suite, Sterling Commerce also introduced new capabilities in both the selling and fulfillment solution bundles, including:

· The availability of Sterling Inventory Replenishment, a new product in the Sterling Multi-Channel Fulfillment solution that enables companies to create a truly collaborative replenishment process with its customers and suppliers that is a critical component of lean-inventory strategies.

· The availability of new merchandising and marketing capabilities in its Sterling Multi-Channel Selling solution that will drive profitable growth for businesses while optimising the consumer experience.

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