Sybase appoints a new MD

Sybase, Inc. (NYSE: SY), a leading provider of enterprise infrastructure and mobile has announced the appointment of Dereck Daymond as new Managing Director Australia and New Zealand.

Based in Sydney, Daymond is responsible for developing and executing on Sybase’s business strategy for Australia and New Zealand.

In this role he will focus on further extending the company’s healthy foothold in the database market into new growth areas such as business intelligence and mobility.

Daymond’s career in senior sales and management positions in the IT industry spans 16 years. Before joining Sybase, Daymond was the General Manager Sales at Teradata Australia, where he grew the hardware, software and professional services business substantially.

Daymond started with Teradata in 2004 as General Manager Australian Southern Region.

Prior to Teradata, he worked as Executive Consultant Asia Pacific for Objective Corporation, an Australian provider of electronic record and knowledge management, portal and workflow software.

From 1996 to 2002 Daymond held various roles at Ascential Software, formerly Informix Software, including Vice President of Asia Pacific, Japan and Africa, and anaging irector Middle East and Africa for Informix.

In these positions he created a successful channel program and took the direct sales team to new heights.

Commenting on the appointment, Barrie Sheers, Senior Vice President and General Manager of Sybase Asia Pacific Operations, says Sybase is extremely pleased to see Dereck spearheading our operations in Australia.

and New Zealand.

“Derek’s expertise in forging alliances with strategic partners will help us unfold our vision of the Unwired Enterprise and boost regional growth in key areas such as business intelligence and mobility.”

Daymond started his career at Oracle, where he spent seven years. He holds a BA in Psychology and a Higher Diploma in Education from the University of Witwatersrand, South Africa, and an MBA from the University of South Africa.

About Sybase, Inc.

Sybase is the largest global enterprise software company exclusively focused on managing and mobilising information from the data centre to the point of action.

Sybase provides open, cross-platform solutions that securely deliver information anytime, anywhere, enabling customers and partners to create an information edge. The world’s most critical data in commerce, communications, finance, government and healthcare runs on Sybase.

Sybase ANZ is headquartered in Sydney, with offices in Melbourne and Wellington, New Zealand. For more information visit or

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