Research by Bastian Consulting has revealed the supply chain industry is struggling to attract young talent.
The leading supply chain recruitment company surveyed more than 500 supply chain executives from Australia, New Zealand, Singapore, Malaysia, Hong Kong, Japan and Thailand.
72% of respondents said graduates are more likely to explore roles in sectors other than supply chain.
70% of surveyed organisations are lacking in apprenticeships or graduate recruitment opportunities.
Founder of Bastian Consulting, Tony Richter says the industry can do more to communicate the diverse opportunities available in a growing sector.
“While there is a lot of investment going into technology, the industry needs to do more to invest in raising awareness of the profession as well as market the many opportunities available to young people,” says Tony.
Technology is shaping the supply chain landscape, with 51% of respondents saying it has changed the type of skillsets required in industry roles.
68% of top bosses said the industry isn’t prepared for this shift towards technological skills.
Just over half of Australian respondents don’t think there is a gender imbalance issue.
“Creating an inclusive culture, equal opportunities and career development programs alongside a united effort to demonstrate that this industry is more than just forklifts and warehouses, should be high on the agenda for any business looking to attract new talent in this sector,” Tony concluded.