Australia, Battery-power, Companies, Features, Forklifts, Freight, Logistics, Supply Chain, Warehouses and distribution centres

Total cost versus upfront price

Maintenance and durability are some of the key factors in the total cost of ownership. Images: Jungheinrich.

Understanding the long-term benefits of investing in quality forklifts is crucial, particularly in assessing the total cost of ownership compared to the upfront purchase price.

When businesses consider acquiring new equipment, the upfront cost is often the focal point. However, Robert Skalba from Jungheinrich emphasises the importance of looking beyond the initial expense. “The quality of the equipment should not be overlooked,” Robert explains. “Our forklifts are designed to last; we have many units still performing well after 15 to 20 years, which starkly contrasts with cheaper alternatives that may only last five to ten years.”

The discussion around the cost of operations, particularly the energy consumption of forklifts, highlights significant savings when choosing electric models over those powered by petrol, diesel, or gas. “Operating with electricity substantially lowers energy costs in the long run, despite the higher initial price,” Robert says.

He further notes that, alongside reduced energy costs, the choice of battery technology plays a pivotal role. “Lead acid batteries are more affordable and readily available, whereas lithium-ion batteries, though initially more expensive, provide considerable long-term benefits including reduced maintenance and no need for frequent replacements.”

One major advantage of lithium-ion technology that Robert points out is its space efficiency. “With lithium-ion batteries, there’s no need for a dedicated charging room, which allows businesses to utilise that space more effectively, especially when real estate values are high.”

Maintenance and durability are also key factors in the total cost of ownership. Robert highlights the robustness of high-quality forklifts which are less prone to breakdowns and can handle heavier loads without damage. “High-quality forklifts not only have fewer breakdowns but are also built with a margin of error for weight overloads. This is not the case with cheaper models, which can fail under similar conditions.”

One major advantage of lithium-ion technology is its space efficiency.
One major advantage of lithium-ion technology is its space efficiency.

Safety features and operator comfort are additional aspects where higher investment upfront can lead to significant savings in turnover and productivity. “Our premium models offer adjustable seats that cater to the operator’s weight, providing comfort that enhances productivity and reduces the likelihood of injury,” Robert asserts. This focus on operator comfort extends to the ergonomic design of controls, which in higher-end models include easy-to-use joysticks instead of manual levers, reducing physical strain.

Flexible rentals

Robert also discusses the financial flexibility offered through their rental options, which reflect the lifespan and maintenance schedules of their batteries. “For those not ready to invest in lithium-ion technology outright due to upfront costs, our rental options provide a viable alternative. We provide terms that align with the expected life of the battery, thereby maximising value for our clients.”

Moreover, the after-sales service provided by Jungheinrich sets them apart, ensuring that all maintenance and repair needs are met promptly and efficiently. “We maintain a stock of parts and have highly trained technicians available, ensuring that downtime is minimised. This comprehensive support is crucial for businesses relying on our forklifts for their daily operations.”

In urban and industrial areas, Jungheinrich ensures that their technicians are available to directly manage any issues, ensuring high standards of service across all locations. “Even in remote areas, our partners are trained to our standards, ensuring consistent quality of service nationwide.”

For businesses looking at long-term investments in their logistics and supply chain operations, understanding the total cost of ownership, rather than just the initial purchase price, is essential. Investments in higher-quality equipment like Jungheinrich forklifts not only reduce long-term costs but also enhance safety, efficiency, and productivity.

For more information on Jungheinrich, click here

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