Amazon has unveiled Blue Jay and Project Eluna, two new technologies designed to make its warehouses safer and more efficient through the use of robotics and artificial intelligence.
Blue Jay is a multi-arm robotic system that assists employees with reaching and lifting tasks. It can pick, stow and consolidate items simultaneously—tasks that previously required three separate stations. Already being trialled at a South Carolina facility, it currently handles around 75 per cent of stored items and is expected to support Amazon’s same-day delivery network once scaled.
Project Eluna, meanwhile, is an “agentic” AI system designed to help operations managers make faster, smarter decisions. It analyses real-time and historical data to anticipate bottlenecks and suggest where people and resources should be shifted to maintain productivity. The system will be piloted at a fulfilment centre in Tennessee during the holiday season.
While both projects are currently being deployed in the United States, Amazon Robotics chief technologist Tye Brady told NewsWire that Australia would not be left behind as the company rolls out new technologies across its network. He said Amazon’s approach focuses on continuous improvement and near-perfect reliability, an essential goal when dealing with billions of packages globally.
“Our latest innovations are great examples of how we’re using AI and robotics to create an even better experience for our employees and customers,” says Tye. “The goal is to make technology the most practical, the most powerful tool it can be – so that work becomes safer, smarter, and more rewarding.”
Amazon’s Australian footprint continues to grow, supported by a $20 billion investment to expand local data infrastructure across Sydney and Melbourne. The company is also developing three new solar farms in Victoria and Queensland, adding to eight existing renewable energy projects that power its Australian operations.
Together, these developments suggest Australia is well-positioned to benefit from Amazon’s latest advances in AI and robotics – technologies designed, Brady says, to make work “safer, smarter, and more rewarding” for employees.




